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Things to Be Checked Out Before You Redesign Your Website (Complete Guide)

Things to Be Checked Out Before You Redesign Your Website (Complete Guide)

By: SMITH THOMPSON

If you haven’t made any change during recent years on your website, then think of redesigning it now. Yes, of course, you will get the benefits the moment you upgrade your site. This is one of the most important steps to attract new customers. If you are doing online marketing for years, you would undoubtedly aim to get a healthy database.

So, you need to have an overall idea about the recent changes so that you can change or modernize your website accordingly. Here in this article, we will discuss the key factors that should be kept in your mind before redesigning your website.

What Matters Most

Do you know 94% of people judge a website based on its responsiveness?

Do you know 88% of consumers avoid revisiting the mobile site after a bad experience?

Let’s Have Some More Stats:

47% of people expect a mobile site to be loaded within 3 seconds.

85% of people expect a mobile site to be better than the desktop version.

Stats and figures can be the deciding factor for why you should re-launch your site. Identifying your pain points can provide the solution and help you make the right decision.

Here are a Few More Reasons to Consider Redesigning your Website:

  • The present design does not synchronize with your strategy.
  • The site is not demonstrating your product correctly or the way you want.
  • Your website is not visible on Google.
  • You are still not getting the preferred outcome.
  • Your website cannot be easily accessible on mobile.
  • The website is not user friendly.

Here are some ways you should adapt while redesigning your site:

You Have to Be Strategic:

Every individual who invests thought and money into business should know primarily what they are expecting by investing. So first, ask yourself what you are looking for. Be clear. So, you need to have a clear vision of why people or customers will visit your website.

A concrete idea must be implemented irrespective of the field you are working in. The customers should get the information they are looking for. So, mention what category you work on. In case of outsourcing any project to any third party, what is essential is to provide a comprehensive idea that helps increase the website’s value. If anyone is looking for a Website Design Company in Kolkata, India, he should be aware of this point.

Research on Latest Technologies: 

Researching the latest developments in technologies should be a part of your everyday work. You are the man to select specific programs and platforms. For instance, we can talk about the flash website. If you are well-known or a well-researched man, you know that most mobile phones are not flash supported. So, you are specifying to your customers that they have to access the website from a computer only.

So, as a matter of fact, you are losing your potential customers by moving toward flash. But there are alternative solutions that offer your customers access to your website from their device irrespective of any specification. So do research and choose a pleasant way.

Analytical Discussion: 

Experts are there to give you the right solution. So, start talking to the analytics. You can do this yourself primarily. What you should do is to track the most visited pages on your website. If the visitors leaving the home page after 3 seconds, then start finding the reason behind it. For this, you can go to the analytics.

You would get an idea of what the customers are interested in your page. This will certainly help you set up new goals for your website. These are the steps that are followed by a Website Design Company in Kolkata, India. So, analyzing the current state of your website can be a key factor while redesigning your website.

New Content: 

To make the website more responsive, you need to put new content like sliders and videos. Customers are involved with high-resolution video. Short comprehensive write-ups are well effective. Several other websites are providing the same services to their visitors. Try to visit these websites. But do not copy any content. Try to be an exception. If you are planning to move your content, use redirects like 301.

Otherwise, you won’t get the result you are trying to achieve. But upgrading with new content is the most important thing. So, try to make the content so attractive that the customers don’t think of visiting other websites. You should also set a target audience for your website. But some experts say that you’re accepting every individual to visit your website once you are moving towards a virtual market. So, prepare or maintain or design your website in such ways that people can visit beyond ages.

So, these are the most important things that you should keep in your mind while modifying your website to gain potential customers. I hope this article will help you in getting a good result and engage potential customers to your website. Thank you.

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